Ads on The Beatles illustrated in book

Sunday, September 16, 2018

Title of book and publisher: “Advertising The Beatles,” HenschelHAUS Publishing, Milwaukee

Synopsis of book (plot): A colorful and historic journey through the Fab Four’s earliest releases in Great Britain and the U.S. based on record advertisements. These ads usually ran in trade magazines for one week and then were gone forever. Compiled here for the first time in book format by Beatles enthusiast Ray Zirkle, these promotional materials show the group’s musical evolution through the years until they ultimately disbanded in the early 1970s.

Is this your first book? It’s my first published book. I also had another self-published book featuring my photography.

Why did you write the book? I originally did it for myself just to see if it might be something people would like. After showing the self-published prototype to people and getting great response I started searching out local publishers. My hunch was right judging by the response I received at the last Beatles Convention in August.



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