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The Beatles 50 Years Ago Today : Sunday, January 12, 1964

London Palladium, London

A return booking for the Beatles on the live Associated TeleVision show Val Parnell's Sunday Night At The London Palladium, following their debut on October 13, 1963. Their fee then was £250, now it was £1000.

The group spent most of the day at the Palladium in rehearsals. The live broadcast went out from 8:25 to 9:25 pm, the Beatles -as billtopping act- appearing in a card carrying skit with compere Bruce Forsyth.

Other artists on the show were  Alma Cogan, (whom the Beatles would enjoy a warm friendship up to her death in 1966) and Irish comedian Dave Allen.

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